Objective — to create a lively and memorable brand identity for Westcoasters, a custom coaster company, that captures its playful theme and resonates with customers seeking unique, high-quality products.

I designed the complete branding for Westcoasters, reflecting its vibrant and fun personality through engaging visuals and creative concepts. Additionally, I developed branded clothing designs that extend the company’s identity and connect with its audience.

The cohesive branding emphasizes Westcoasters' creative approach to custom coasters, establishing the company as a standout in the market.